1. FIRST IMPRESSIONS MATTER
No one gets a second chance to make the first impression. Your headshot is your first impression. Let's make it rock! It takes less than a second to form an opinion of anyone we come across, whether in-person or online, your headshot serves as an ultimate bridge making that first eye contact with anyone who looks you up.
2. CURRENT & RECOGNIZABLE LOOKS
If your business activities involve you meeting people in person - you have to look current and recognizable. According to numerous studies, 80% of consumers look up businesses online before contacting them. Whether you are walking into a room to make a pitch for your business or to network with other professionals - looking current and being recognized from your headshots is extremely important.
3. BE YOURSELF - EVERYONE ELSE IS TAKEN
Perhaps, just perhaps, you are not ‘yourself’ in your current headshots. Even if they were taken yesterday, you still don't feel like it's you: too smiley, too sad, sort of grumpy, feel like expression is off, etc. If that's the case, I'm here to coach and guide you through your body language and facial expressions. You absolutely will love your new looks!
4. MEET THE EXPECTATIONS
You and your company want to come across as professional, trustworthy, approachable, strong, confident, amazing, luxury business or service. You will be looked up and whether your headshots and business looks attract, meet the expectations or turn people off will determine the future of your business.
5. COHERENT LOOKS
Your corporation, board of directors, board of trustees, managing partners, staff and Ben, have to look coherent in their headshots. One, it looks better. Yes or yes? Two, you want to avoid having team members look like they are out of place. Coherency in headshot lighting, background and epxressions is key.